Climb the Vertical Learning Curve
Founders need to master a huge number of skills and topics all while scrambling to keep their business running.
Feel the Boot is here to walk with you along the difficult and rewarding path you have chosen.
86. BoD vs. Shareholder ⚖️ Startup Corporate Governance
What can you do as a startup CEO, what requires approval by the Board of Directors, and what needs a shareholder vote? How do those meetings work, and how do you make them official?
81. My worst day as a founder 😭 how we pivoted, survived, and eventually thrived
Creating and growing a company can be an incredible experience, but you will have days that seriously suck. Because I frequently talk about how challenging launching a startup can be, I want to share my worst day as a founder.
78. Investment Term Sheets: Explanations, Red Flags, and where to push back
Money from investors should fuel your startup's exponential growth. But a lousy term sheet can leave the company spluttering on the launch pad with nothing to show for all your hard work.
76. Investor Updates: how, why, and an investor update template
Investor update emails are your best tool for keeping investors, potential investors, advisors, and supporters in the loop and engaged with your progress. This framework and template will help.
75. Surviving a Short Runway. Startup burn rate < 6 months cash
Sometimes you will find yourself running out of runway for your startup. What should you do when you only have a few months of capital left?
70. High valuations can demotivate employees and derail investment
Founders constantly strive to grow their companies and maximize their valuation. Unfortunately, sometimes a high valuation can hurt your company.
69. When to sell your startup? 🤷♂️ Equity and Valuation vs. Risk
If someone came up to you with a check and said they wanted to buy your company, how would you make that decision?
68. How to recruit the perfect advisors (or directors) for your startup
A strong advisory board is a powerful asset for your startup that can transform your ability to grow and fundraise, but who should you ask to join your board and how do you find them?
67. 🤔 Blitzscaling vs. the 4 hour work week – choose the kind of company you want to create and run.
Why do you want to be an entrepreneur? It's an insane job with super high risk and crazy hours and totally unknown outcome at the end of the day.
63. Focus on the fundamentals to create a marketing strategy for your startup – Tim Fitzpatrick Interview
Tim Fitzpatrick, founder of Rialto Marketing talks about marketing strategy, marketing fundamentals, and strategic thinking.
62. Design your C-suite with care. Consider the next 2 years of your startup when handing out titles
Take care with the titles you give to early hires. While everyone likes having a fancy-sounding job title, they can come back to bite you later.
61. Understand founder equity dilution and how your decisions impact what you keep.
Learn about dilution and how your ownership shrinks as you bring in investment. The decisions you make, and the terms you negotiate, can drastically alter your payout at exit.
59. Asking your customer these questions can prevent massive wasted effort
For technical founders, coding and development are our comfort zone. Learn how and why to put that on hold and talk to your prospective customers.
58. How I learned to master complex B2B sales meetings as an inexperienced startup founder
When I started as a founder, I struggled with sales meetings.
I want to share some of my key learnings with you so you can skip straight to mastery.
56. Bootstrapping vs. VC funding: which is right for your startup?
Should you bootstrap your startup to greatness or take outside investment to accelerate your growth?
52. Slow down and say less to communicate more when pitching startup investors
Most founders talk way too fast when pitching leaving investors baffled about what they are talking about.
51. What founders need to know about patents and intellectual property for startups - Adam Philipp
Patent Attorney Adam Philipp explains what you need to know about patents and intellectual property as a startup founder.
49. Six reasons to delay automating processes in your startup as long as possible
Why should you put off automating business processes as long as possible? Learn the benefit of doing things by hand in the early stages of a business.
47. Ten Common Startup Fundraising Mistakes and How to Avoid Them
I see a ton of bad pitches. I want to share the top ten fundraising mistakes and how you can avoid them.
44. Che Voigt - Feel the Boot Interview pt. 2
A follow-up interview with Che Voigt, chair of the North Bay Angels and co-founder and CEO of Altwork.
43. Sales Aren’t My Thing: How To Reframe Your Perspective and Close Multi-Million Dollar Deals
When I founded Anonymizer, I struggled with selling and marketing our solutions. I share how I overcame my science habits and prejudices to become effective at it.
42. Johann Moonesinghe - Feel the Boot Interview
Johann Moonesinghe, founder of InKind, pioneer in crowd funding, active angel investor, and startup advisor through TechStars, talked about how the COVID crisis impacted restaurants, some survival strategies, and his experience as a gay minority founder.
41. Joy Hermsen - Feel the Boot Interview
Joy Hermsen, expert on entrepreneurship and leadership, talks about finding mentors, startup survival strategies, and how training for triathlons relates to entrepreneurship.
40. How to make luck and exploit hidden business opportunities
Intelligence, skill, and hard work are necessary for your startup to succeed, but they are often not enough. In my experience, you need to be lucky too.
39. Michele Chaboudy - Feel the Boot Interview
Michele Chaboudy, experienced senior executive, serial entrepreneur, consultant, angel investor, and vice-chair of the north bay angels shares tons of useful advice for any founder or CEO.
36. A tool for choosing the best business direction and strategy for your startup. Part 2
If you need to choose a problem to solve, identify your customers, and settle on a solution. In part 2, you will learn to identify your best option.
34. Iris Fujiura - Feel the Boot interview
Iris Fujiura, Chapter Lead of the Silicon Valley chapter of Golden Seeds, and an engineer/executive working on rockets and launch systems, provides great insight into angel investor priorities, and what makes for a successful funding pitch.
21. Build a strong foundation for your startup by testing assumptions first
Building a business is risky and expensive, but you can minimize the risk and avoid unnecessary expenses by testing your assumptions early in the process.