Climb the Vertical Learning Curve
Founders need to master a huge number of skills and topics all while scrambling to keep their business running.
Feel the Boot is here to walk with you along the difficult and rewarding path you have chosen.
103. Better than TAM SAM SOM 🚀 startup market sizing
Every early-stage investor wants to hear about your market opportunity. How big can you plausibly get if everything goes well?
That usually means sharing your TAM, SAM, and SOM. But what are they, how do you calculate them, and are they really the best way of showing your market potential?